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Bormioli Luigi – Case Study

Abstract

Bormioli Luigi is a world-class manufacturer of glass bottles and jars, and has three divisions: containers (bottles and items for the perfume industry), housewares (standard and stem glasses and bottles) and spirits (sophisticated and special bottles for grape, cognac, and other beverages).

Perfume bottles remain the core business, accounting for 80 percent of the company’s revenues. Bormioli Luigi covers a number
of markets, including France, the United States, the Middle East, Italy, Spain, Germany, and Great Britain.

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