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Enhancement of Product Development with Right PLM Solution for CPG Industries

Abstract

CPG or FMCG are goods that are used and consumed by an average consumer on a daily basis at every stage of his/her life and includes goods as simple as a toothpaste or as complex as a variety of cleaning products (Fast- Moving Consumer Goods, 2015). While the profit margins of most of these goods are quite narrow, the fact that large quantities of them are sold across a massive distribution nexus, accounts for the fact that this industry is valued at US$ trillion in North America alone today (Breaking down Consumer Packaged Goods, 2015).

What you get from this white paper

CPG or FMCG are goods that are used and consumed by an average consumer on a daily basis at every stage of his/her life and includes goods as simple as a toothpaste or as complex as a variety of cleaning products (FastMoving Consumer Goods, 2015).

In this whitepaper, we outline the insight and the short shelf life, coupled with the fact of CPG industry with competition for FMCG manufacturers in making their customers reach out for their product.

  • Reduce the cost of innovative products
  • Increase the success rate of new product launches
  • Collaborative working between all the teams

Download White Paper

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